6 Simple Marketing Tactics to Support a Medical Conference


Do you want to increase attendance at your medical conference and call more attendees? Well, make use of the different medical marketing techniques to sell the tickets and make everyone eagerly awaiting the unique early bird tickets next year.

Cats on Twitter

Twitter is considered an excellent network for the development of conversations in real time. Just for the setup, you can find a quick response of regularly scheduled chats that revolve around a recognized hashtag. Ideally, one can address topics that need to be finished during the conference or discuss news that affects different areas of medical practice. To keep things engaging, you can try following the speakers to moderate the chats in order to have the influence of the additional name to get the attention of the users.

Guest Blog Posts and Managed Blog

If you only post the date of the event you plan to host, it offers an admirable opportunity to maintain interest. Write blog posts on the web portal that cover all the important information related to the best sessions for your approach to the latest medical developments. It’s better to conduct speaker interviews and give people reasons to visit your website in the middle of the meeting.

It’s better to go ahead with guest blogging to visit where your target participants pay for their time. Create useful content that sets up your positions and empowers your business as a trusted voice.

Get in touch with past attendees via email

In case you have previous conferences organized by you, then surely you have the mailing list. Use the mailing list to get in touch with past participants. Plus, you can talk to them before and after the meeting through surveys, newsletters, and similar engaging content. If you get more with them rarely in the middle of events, one creates the connection in the meantime. After living off the tickets, they are ready to create the purchases.

Collect feedback from past speakers and attendees

Medical experts are always busy, so it’s important to show that you present an expensive opportunity that the time is right. It’s best to contact previous event attendees and speakers and ask them to write about the experience. One can find valuable feedback and find out what they like the most about the conference.

Targeted Social Ads on LinkedIn

Advertising on LinkedIn targeting gives you a clear picture of the visitors you’ll get from your campaign. One can display their ads to their perfect assistant profile, with additional meaningful job title matches and demographic details. Without a doubt, it is a paid marketing technique; it is profitable when you look at the target.

Manage your event page for better conversions

Confirm that your event registration page drives visitors to your key goal: an event registration. Remove anything that gets in the way of this process, such as distracting the satisfied. Make a button or call-to-action part that is relevant and attention-grabbing, along with lots of text that highlights the benefits of your event.